Packaging the Presidency

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Category: Book, Music, Movie & Game
Sub Category: BooksNon-FictionPolitical Science
Brand: Overstock.com
Manufacturer Part #: n/a
UPC: 0195089421

In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to the successful 1992 Clinton campaign, and focusing, appropri... Copyright (C) Muze Inc. 2005. For personal use only. All rights reserved.

In a new third edition, Jamieson expands her authoritative analysis of political advertising, looking at the media campaigns of American presidents from the early days of the republic to the successful Clinton campaign, and focusing, appropriately, on the powerful media campaigns of the post-war period. halftone illustrations. Copyright C Muze Inc. For personal use only. All rights reserved.


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